Articles by Shirley Williams
Shirley William's professional career spans Biotechnology, Brand & Generic Pharmaceuticals, IBM Business Consulting Services, Healthcare and now Social Media. She is a certified practitioner and professional in Change Management (Prosci), Project Management (PMP/PMI) and Social Media (OMCP, Online Marketing Certified Professional).
Is there a match with global supply chain and social media? I say "Absolutely!" However, for many in the supply chain space, there seems to be some hesitation. There is a luke warm “yes” to the fact that supply chain professionals ought to be using social tools in someway, however there is a struggle on how one would leverage this new media. Having worked in R&D,...Full Article »
What is meant by engagement? This is the level of activity of your audience on a site, blog, community or group. High engagement would mean your audience is very responsive and showing a lot of participation. Engagement indicators would include: The degree of voting on your posts or article; The number of comments you receive; The number of posts your audience is sharing. Increased...Full Article »Events of Interest